Mai Shi
Vibe.xyz
CGO
Mai is the founding team at Vibe, the first ever NFT-to-product platform. She is a seasoned growth marketer, storyteller and brand builder with 12 years of experiences.
Mai has built 3 apps, grew both users and social network following from 0 to millions, founded a national day. She has worked with Nintendo, Universal Studio, Ubisoft, Final Fantasy, Tiktok and T-Mobile in developing impactful marketing campaigns. Her campaigns are featured in The New York Times, Wall Street Journal, USA Today, Washington Post and Vogue etc.
Mai was the Head of Marketing for Web3Auth and led multi-channel strategy and GTM campaigns.
Mai has built 3 apps, grew both users and social network following from 0 to millions, founded a national day. She has worked with Nintendo, Universal Studio, Ubisoft, Final Fantasy, Tiktok and T-Mobile in developing impactful marketing campaigns. Her campaigns are featured in The New York Times, Wall Street Journal, USA Today, Washington Post and Vogue etc.
Mai was the Head of Marketing for Web3Auth and led multi-channel strategy and GTM campaigns.
7/25
11:20AM - 11:45AM
(25min)
Gm?? What's Working in Web3 Fan Engagement
From sports to music, experiments with Web3 fan engagement are becoming more common. Some efforts have flourished while others have fallen flat. What's the common denominator for crypto-powered community building that actually works?
7/26
3:00PM - 3:30PM
(30min)
Beyond Speculation: What's Fueling Web3 Mass Adoption
"Number go up" is a favorite meme in crypto. But our fascination with price obscures what's really novel about crypto: the ethos, technology, and real-world impact of distributed systems. Hear from these Web3 pros about building – and investing – in things that matter.
ALL SPEAKERS